Matt Morgan is a Realtor® with Smith & Associates Real Estate, helping buyers, sellers, and investors throughout the Tampa Bay area, with a focus on South Tampa and the surrounding communities. Born and raised in Tampa, Matt pairs lifelong local knowledge with clear communication, thoughtful guidance, and a steady approach that helps clients feel confident throughout every step of the buying and selling process.
After graduating from H.B. Plant High School, Matt earned a Bachelor of Arts in Music and Economics from New College of Florida in Sarasota. Before transitioning into real estate, he spent more than a decade working in music production, videography, video editing, livestream production, and live event broadcasting. Managing creative projects under tight deadlines taught him how to stay organized, solve problems efficiently, and communicate clearly — skills that now help him guide clients through one of the biggest financial decisions they'll ever make.
Matt joined Smith & Associates in late 2024 and partnered with his father, longtime Tampa real estate professional Gregory Morgan, to form The Morgan Group. Together, they combine decades of local market experience with modern marketing, technology, and personalized service. Their clients include first-time buyers, growing families, luxury homeowners, investors, and those relocating to the Tampa Bay area. Matt has also developed extensive experience with Tampa's condominium market, helping clients navigate HOA documents, inspections, and the details that often accompany condo ownership, while remaining equally at home representing buyers and sellers of single-family homes and luxury properties.
Matt believes informed clients make better decisions. He takes the time to explain the process, answer questions thoroughly, and help clients understand not just what they're signing, but why it matters. By staying accessible, communicating proactively, and anticipating potential challenges before they arise, he works to make every transaction feel organized, transparent, and as stress-free as possible.
His creative background also shapes the way he markets real estate. With years of experience in visual storytelling, Matt understands that most buyers form their first impression of a home online. He enjoys thinking strategically about photography, video, presentation, and digital marketing to showcase each property in its best light.
Outside of real estate, Matt enjoys traveling the world with his wife, Bianca, discovering new cities and cultures, attending concerts, and continuing his lifelong love of playing guitar. At home, you'll usually find him spending time with their two cats, Gnarly and Yoshi, or watching a great movie — he's the kind of person who always appreciates a well-told story, whether it's on screen, in music, or through the unique character of a home. He also enjoys giving back to the community and has volunteered with AMIkids, helping students learn about Tampa Bay's marine environment through seagrass monitoring.
Whether you're buying your first home, selling a longtime residence, relocating to Tampa Bay, searching for a luxury property, or exploring an investment opportunity, Matt would love the opportunity to help. Reach him at 813.957.2613, mmorgan@smithandassociates.com, themorgangroup@smithandassociates.com, or send a DM to @the_morgan_group on Instagram."